SEO feels like a moving target every week, with Google updates, AI-driven search results, and evolving user habits. Thankfully, SEO Influencers are the voices shaping how search really works today.
These experts test fresh ideas, share proven strategies, and help marketers adapt fast. From technical SEO and content strategy to AI and link building, they cover every corner of modern search.
Key Takeaways
- Brian Dean, Koray Tuğberk Gübür, Aleyda Solis, etc., are respected influencers
- You can learn proven SEO strategies, AI insights, and growth tips.
- Follow them, join discussions, and apply their best practices to grow.
If you want to keep your traffic strong and your strategy ready for the future, start following these top SEO influencers now. Uprankly’s list of top SEO esperts highlight experts shaping SEO, content, link building, and search innovation.
Who are the Most Respected SEO Influencers?
The influencers here are chosen for their original ideas and consistent value, rather than their numbers or followers. This isn’t a ranking. It is just a curated list of experts worth mentioning.
Read the table below, which highlights SEO influencers, their areas of expertise, and social media platforms. It also shows who benefits most from following each expert.
| SEO Influencer | Expertise | Social Media | Best For |
|---|---|---|---|
| Aleyda Solis | International & Technical SEO | YouTube, LinkedIn, X | Global SEO Growth |
| Barry Adams | News & Editorial SEO | LinkedIn, X | Publishers & Media SEO |
| Jamie Indigo | JavaScript & Technical SEO | LinkedIn, X | Complex Site Optimization |
| Lily Ray | E-E-A-T & AI SEO | LinkedIn, X | Algorithm Updates |
| Ann Smarty | Link Building & PR | LinkedIn, X | Organic Link Earning |
| Brian Halligan | Inbound Marketing & SEO | LinkedIn, X | Customer Growth Models |
| Koray Tuğberk Gübür | Semantic & AI SEO | LinkedIn, X, YouTube | Topical Authority |
| Tom Niezgoda | AI-Powered SEO | LinkedIn, X | AEO & GEO Skills |
| Rand Fishkin | Audience Intelligence | LinkedIn, X | Ethical Marketing |
| Brian Dean | Link Building & Content | LinkedIn, X, YouTube | Practical SEO Growth |
| Matt Diggity | Data-Tested SEO | LinkedIn, X, YouTube | Affiliate SEO Success |
| Barry Schwartz | Algorithm Updates | LinkedIn, X | Search News Insights |
| Marie Haynes | E-E-A-T & AI SEO | LinkedIn, X | SEO Quality Signals |
| Neil Patel | Content & Growth SEO | LinkedIn, X, YouTube | Marketing for Businesses |
| John Mueller | Technical SEO & Indexing | LinkedIn, X, YouTube | Google Search Insights |
| Danny Sullivan | Google Algorithms | LinkedIn, X | Official Search Updates |
Top Technical SEO Experts
These experts know how websites really work. They share tips to fix crawl issues, improve speed, and make sure Google can read every page. Learn from Aleyda Solis, Barry Adams, Jamie Indigo, and Cindy Krum to improve your site’s technical health and visibility.
#01. Aleyda Solis
Aleyda Solid, the founder of Orainti, is a renowned international SEO consultant and speaker. She shares the latest news, updates, and strategies for technical SEO with business owners through her social media and SEOFOMO newsletters.
Many companies, such as Under Armour and FreshBooks, followed her strategy to establish a global presence.
- Current role: Founder of Orainti
- Expertise: International and technical SEO
- Active since: 2007
- Social media: YouTube, LinkedIn, and Twitter (X)
- Newsletter: SEOFOMO (39.4k subscribers)
- Consultation: Available for SEO strategy sessions
- Awards: European Search Personality of the Year in 2018
- Speaking: Regular at MozCon and BrightonSEO
What You Can Learn from Aleyda Solis: Learn how to expand your SEO reach across global markets. Aleyda demonstrates how technical and international SEO can enhance visibility and support global brand growth.
#02. Barry Adams
Barry Adams is a leading SEO consultant specializing in optimizing news and media. He helps top publishers, such as The New York Times, The Guardian, and Condé Nast, improve their technical and editorial SEO performance.
Known for his deep expertise in Google News, Barry also shares insights through global conferences, guest lectures, and his SEO newsletter https://www.seoforgooglenews.com/.
- Current role: Founder of Polemic Digital
- Expertise: News and e-commerce SEO
- Active since: 1998
- Social media: LinkedIn
- Newsletter: SEO for Google News
- Consultation: Available for publisher SEO strategy
- Awards: UK Search Awards, DANI Awards winner
- Speaking: Regular at BrightonSEO and SMX events
What You Can Learn from Barry Adams: Understand how to optimize news and media websites for Google News. Barry’s insights reveal how publishers can boost visibility and maintain authority through reliable editorial SEO.
#03. Jamie Indigo
Jamie Indigo is a leading technical SEO expert known for her deep work with JavaScript websites. As the Director of Technical SEO at Cox Automotive and founder of Not A Robot, she combines deep technical skills with practical SEO strategies.
Active on social media and a frequent industry speaker, Jamie continues to shape modern search optimization conversations worldwide.
- Current role: Director of Technical SEO at Cox Automotive
- Expertise: JavaScript and technical SEO for complex sites
- Active since: 2010
- Social media: X (@jammer_volts) and LinkedIn
- Newsletter: Rich Snippets – insights on technical SEO
- Consultation: Founder of Not A Robot (100% Human SEO)
- Awards: Recognized as a thought leader in JavaScript SEO
- Speaking: BrightonSEO, SMX, SearchLove, and Engage
What You Can Learn from Jamie Indigo: Gain a deeper understanding of JavaScript SEO. Jamie teaches how Google crawls, renders, and indexes complex websites, helping you fix technical issues that limit visibility.
#04. Cindy Krum
If you prefer learning mobile and app SEO. Cindy Krum is the answer for you. She founded MobileMoxie, a company helping brands grow through mobile and app SEO. She focuses on how Google algorithms and SEO developments shape the future of search.
Cindy frequently discusses algorithm updates, teaches mobile marketing, and assists companies in preparing for new changes in SEO.
- Current role: Founder and CEO of MobileMoxie
- Expertise: Mobile SEO, ASO, and Google algorithms
- Active since: 2008
- Social media: LinkedIn and Twitter (X)
- Newsletter: MobileMoxie Insights
- Consultation: Offers SEO and mobile strategy training
- Awards: Named one of USA Today’s top 10 SEOs
- Speaking: Talks on SEO developments and algorithm updates at global events
What You Can Learn from Cindy Crum: Discover how mobile SEO and app optimization drive organic visibility. Cindy helps marketers stay prepared for Google’s latest algorithm updates and mobile-first changes.
Top Content & On-Page SEO Strategists
Good content brings people and search engines together. These strategists show how to write and structure pages that rank higher. Follow Lily Ray, Glen Allsopp, and Cyrus Shepard to learn how content and on-page SEO build trust and long-term growth.
#05. Lily Ray
With 15+ years of SEO experience, Lily Ray shares data-driven SEO insights that help brands grow. She is known for her deep research on Google’s algorithm updates, E-E-A-T, and visibility in AI-driven search.
Moreover, she helps brands understand how SEO developments and AI tools, such as ChatGPT and Google Discover, shape their online visibility.
- Current role: Senior Director of SEO at Amsive
- Expertise: E-E-A-T, Google algorithms, and AI search
- Active since: 2010
- Social media: LinkedIn and Twitter (X)
- Newsletter: Shares updates through Amsive Digital Insights
- Consultation: Available for SEO and content strategy sessions
- Awards: Recognized for data-driven SEO research and thought leadership
- Speaking: Regular at BrightonSEO, SMX, and global SEO events
What You Can Learn from Lily Ray: Learn how to strengthen your site’s reputation using E-E-A-T. Lily’s research helps you respond to Google updates and build long-term visibility in the AI era.
#06. Glen Allsopp
Glen Allsopp, the founder of detailed.com (acquired by Ahrefs), is known for his data-driven, research-heavy approach to SEO. Many SEO specialists, including those from Buffer and Amazon, follow his SEO blog to gather knowledge.
He developed the Detailed SEO Extension, which gained over 450,000 weekly users before being acquired by Ahrefs. Additionally, his marketing agency scaled to a seven-figure revenue, demonstrating his ability to combine data science, innovation, and real business growth in the SEO industry.
- Current role: Founder of Detailed.com and Gaps
- Expertise: SEO strategy, content marketing, and digital growth research
- Active since: 2004
- Social media: Twitter (X) and LinkedIn
- Newsletter: Detailed SEO Insider
- Consultation: Offers SEO and content growth consulting
- Awards: Recognized for uncovering SEO trends and link patterns
- Speaking: Guest speaker at top digital marketing events
What You Can Learn from Glen Allsopp: See how data-driven insights uncover SEO trends. Glen’s methods demonstrate how to utilize research, testing, and competitive analysis to increase traffic and establish authority.
#07. Cyrus Shepard
Cyrus Shepard is a respected SEO strategist and founder of Zyppy, a company known for its data-driven consulting and research-based SEO software.
He worked at Moz for several years, playing a key role in the company’s content and organic growth strategies.
Cyrus has deep knowledge about how Google evaluates website quality and brand authority. A trusted voice in the industry, he has authored influential resources, including “Inbound Marketing and SEO” and “How to Rank,” and contributed to the “Beginner’s Guide to SEO.”
- Current role: Founder of Zyppy
- Expertise: On-page SEO, content strategy, and search optimization
- Active since: 2009
- Social media: Twitter (X) and LinkedIn
- Newsletter: Zyppy SEO Insights
- Consultation: Provides SEO training, audits, and strategic guidance
- Awards: Recognized for evidence-based SEO research and thought leadership
- Speaking: Regular at MozCon and major SEO conferences
What You Can Learn from Cyrus Shepard: Understand how Google measures website quality and authority. Cyrus teaches practical on-page strategies that improve ranking signals and long-term organic performance.
Top Link Building & Digital PR Specialists
Strong links help your website earn trust. These specialists know how to get the right links and build brand awareness. Experts like Ann Smarty, Paddy Moogan, Stacey MacNaught, and Bibi Raven share proven ways to earn backlinks that last.
#08. Ann Smarty
Looking to improve your knowledge on brand marketing, link building and Digital PR?
Start following Ann Smarty.
Her current focus is on the intersection of AI and SEO. She shares her insights about search and AI trends through social media posts and weekly SEO newsletters.
Ann’s SEO philosophy focuses on steady, long-term growth. She believes in building strong topical authority, earning natural backlinks, and utilizing proven strategies that create lasting visibility rather than fleeting wins.
- Current role: Co-founder of Smarty Marketing and founder of Viral Content Bee
- Expertise: SEO for AI, Reddit marketing, and content strategy
- Active since: 2004
- Social media: Twitter (X) @seosmarty and LinkedIn
- Newsletter: Weekly insights on SEO, AI, and GEO
- Consultation: Offers custom SEO audits and organic growth strategies
- Awards: Recognized industry leader and former Editor-in-Chief of Search Engine Journal
- Speaking: Frequent speaker at Pubcon and top digital marketing events
What You Can Learn from Ann Smarty: Learn how to combine content strategy with AI-powered SEO. Ann’s approach focuses on earning natural backlinks and building sustainable, long-term visibility.
Top Analytics & Data-Driven SEO Leaders
These SEO leaders use data to make better choices and improve results. Learn from Brian Halligan, Dana DiTomaso, Simo Ahava, and Mark Webster to turn data into smart SEO strategies that drive growth.
#09. Brian Halligan
The concept of “Inbound Marketing” was popularized by Brian Halligan, which transforms how businesses attract and engage customers online.
Halligan created the “flywheel model,” focusing on customers as key drivers of growth, utilizing satisfaction and referrals to enhance visibility and reputation.
His work redefined SEO as a core part of inbound marketing, making it an integrated, customer-focused strategy for growth in today’s digital-first world.
- Current role: Co-founder and Executive Chairman of HubSpot
- Expertise: Inbound marketing, SEO strategy, and business growth models
- Active since: 2004
- Social media: LinkedIn and Twitter (X)
- Newsletter: Shares insights through HubSpot’s marketing resources
- Consultation: Guides inbound growth and digital strategy
- Awards: Recognized for creating the “flywheel model” and shaping inbound marketing
- Speaking: Frequent keynote speaker at global business and marketing conferences
What You Can Learn from Brian Halligan: Discover how inbound marketing and SEO work together. Brian’s flywheel model illustrates how customer satisfaction drives referrals, visibility, and sustainable business growth.
Top AI, AEO, Semantic SEO & Future of Search Experts
Search is changing fast with AI and new tools. These experts teach how to use AI and AEO to stay ahead. Follow Koray Tuğberk Gübür, Tom Niezgoda, Jason Barnard, and Kristina Azarenko to prepare for the future of search.
#10. Koray Tuğberk Gübür
Koray Tuğberk Gübür is a world-renowned Turkish SEO expert, data scientist, and the Founder & CEO of Holistic SEO & Digital. He specializes in Semantic SEO, Technical SEO, E-E-A-T (Expertise, Authority, Trust) development, and data science.
At Holistic SEO & Digital, Koray leads global initiatives focused on data-driven and AI-powered search optimization. He shares insights through global SEO conferences and his YouTube channel.
- Current role: Founder and CEO of Holistic SEO & Digital
- Expertise: Semantic SEO, Technical SEO, and data science
- Active since: 2015
- Social media: LinkedIn, Twitter (X), and YouTube
- Newsletter: Holistic SEO Insights
- Consultation: Offers SEO strategy and data-driven consulting
- Awards: Credited for “Topical Authority” and “Cost of Retrieval” concepts
- Speaking: Regular at international SEO and AI-driven search events
What You Can Learn from Koray Tuğberk Gübür: Understand how Semantic SEO connects data and meaning. Koray’s frameworks help you build topical authority and rank higher using AI and structured strategies.
#11. Tom Niezgoda
Learning best SEO practices will become straightforward if you follow Tom Niezgoda. He continuously posts AI SEO studies in his LinkedIn profile.
The best part is that he launched a free course for marketers and business owners, named AI Search Optimization Masterclass. You can adapt to the AEO and GEO era by learning from this course and gaining the skills to optimize for AI-driven and generative search systems.
- Current role: Co-founder and Head of Marketing at Surfer
- Expertise: Content strategy, SEO optimization, and AI-powered search marketing
- Active since: 2014
- Social media: LinkedIn and Twitter (X)
- Newsletter: Surfer SEO Insider
- Consultation: Provides growth and SEO strategy guidance through Surfer
- Awards: Recognized for advancing data-driven and AI-assisted SEO
- Speaking: Regular speaker at SaaS and digital marketing events
What You Can Learn from Tom Niezgoda: Learn how to adapt SEO skills for the AEO and GEO era. Tom’s lessons help marketers optimize for AI-driven and generative search results.
Top SEO Industry Thought Leaders & Educators
These SEO people helped shape the search engine optimization world. They teach, share ideas, and lead by example. Learn from Rand Fishkin, Brian Dean, Matt Diggity, and Barry Schwartz to grow your skills and understand what truly drives rankings.
#12. Rand Fishkin
Rand Fishkin co-founded Moz and is the CEO of SparkToro. He is one of the most influential voices in the field of SEO. Known for his focus on audience intelligence and ethical marketing, he shares insights on how search and social platforms influence visibility.
Your SEO knowledge will be enhanced by reading his resources, which offer clear insights, data-backed lessons, and honest views on the future of SEO and digital growth.
- Current role: Co-founder and CEO of SparkToro
- Expertise: Audience intelligence, ethical marketing, and SEO strategy
- Active since: 2003
- Social media: Twitter (X) and LinkedIn
- Newsletter: The SparkToro Newsletter
- Consultation: Offers strategic guidance on brand visibility and audience research
- Awards: Recognized industry leader and Moz co-founder
- Speaking: Frequent keynote speaker at global marketing and SEO events
What You Can Learn from Rand Fishkin: Discover how ethical marketing builds trust and audience loyalty. Rand shares insights on transparency, visibility, and smarter strategies for modern digital growth.
#13. Brian Dean
The one and only Brian Dean, founder of the Skyscraper Technique, which helps you get high-quality backlinks. He is also the man behind award-winning SEO blog Backlinko (acquired by SEMRush) and the trend research platform Exploding Topics.
His blogs and videos are on high-quality, practical SEO guides and link-building strategies. Moreover, he offers a few free courses in the SEMrush Academy, including the SEMrush SEO Crash Course and Advanced Content Marketing with Brian Dean.
You can build your career in the SEO industry by learning from Brian Dean’s advice, for sure.
- Current role: Founder of Backlinko and Exploding Topics
- Expertise: Link building, content marketing, and SEO growth
- Active since: 2010
- Social media: YouTube, LinkedIn, and Twitter (X)
- Newsletter: Backlinko SEO Newsletter
- Consultation: Offers limited strategy and training sessions
- Awards: Featured by Forbes, Inc., and Entrepreneur for SEO success
- Speaking: Keynote speaker at global digital marketing events
What You Can Learn from Brian Dean: Learn proven techniques for link building and content growth. Brian’s methods help you create shareable, high-ranking pages that attract authority links.
#14. Matt Diggity
How could any SEO conversation feel complete without mentioning Matt Diggity?
A name that stands for results, data, and trust. Known for his data-driven SEO methods, Matt tests everything, turning insights into proven ranking strategies that actually work.
As an entrepreneur and founder of several SEO-focused companies, he’s respected for his transparency, real-world experiments, and practical lessons. His advice and lessons keep the SEO community grounded in what truly drives rankings.
- Current role: Founder of Diggity Marketing, The Affiliate Lab, and Chiang Mai SEO Conference
- Expertise: Data-driven SEO, affiliate marketing, and website optimization
- Active since: 2009
- Social media: YouTube, Twitter (X), and LinkedIn
- Newsletter: Diggity Marketing Insider
- Consultation: Offers SEO training, audits, and affiliate growth strategies
- Awards: Recognized for advancing tested, experiment-based SEO practices
- Speaking: Regular speaker at global SEO and affiliate marketing conferences
What You Can Learn from Matt Diggity: See how data-backed SEO experiments lead to real results. Matt’s testing-based approach helps you understand what truly drives ranking success.
#15. Barry Schwartz (SEO Barry)
You must have heard about Berry Schwartz regardless of your skill level in the SEO industry. He is a central figure in the SEO community.
He has consistently shared extensive reporting about search engines on Search Engine Roundtable for over two decades. Schwartz contributed more than 40,000 articles to the major publications of the SEO industry.
He’s known as the “unofficial mouth of Google” for simplifying Google algorithm updates. His insights help SEOs clearly understand Google’s changes.
- Current role: CEO of RustyBrick and founder of Search Engine Roundtable
- Expertise: Google algorithm updates, SEO news, and industry analysis
- Active since: 2003
- Social media: Twitter (X) and LinkedIn
- Newsletter: Search Engine Roundtable Daily Recap
- Consultation: Provides SEO insights and digital strategy through RustyBrick
- Awards: Recognized by Google and industry peers for SEO reporting
- Speaking: Frequent speaker at SMX, Pubcon, and global SEO events
What You Can Learn from Aleyda Solis: Stay informed on every major Google update. SEO Barry’s reporting helps you understand algorithm changes and make smarter, timely SEO decisions.
#16. Marie Haynes
Marie Haynes made her an industry leader in the SEO community with her expertise in topics such as SpamBrain, E-E-A-T, and Helpful Content.
If you prefer learning how SEO is evolving in the AI era, start following Marie. Her posts on social media explore recent AI developments and describe effective strategies in current SEO frameworks.
- Current role: Founder and CEO of Marie Haynes Consulting
- Expertise: E-E-A-T, SpamBrain, and AI-driven SEO
- Active since: 2008
- Social media: LinkedIn and Twitter (X)
- Newsletter: Search News You Can Use
- Consultation: Offers SEO coaching and site quality reviews
- Awards: Widely recognized for Google algorithm expertise
- Speaking: Frequent speaker on AI and Google updates
What You Can Learn from Marie Haynes: Learn how AI shapes search rankings and quality signals. Marie’s insights on E-E-A-T and Helpful Content help you align with Google’s evolving systems.
#17. Neil Patel
The world’s most recognized digital marketers and a New York Times bestselling author, Neil Patel’s blog reaches over 4 million readers. He has built a massive online following, with over 774,000 LinkedIn followers and nearly 1.5 million YouTube subscribers.
Neil is known for sharing practical, data-driven marketing and SEO strategies that drive real growth. He helps businesses of all sizes improve their online presence and grow their revenue.
- Current role: Co-founder of Neil Patel Digital and Ubersuggest
- Expertise: Content marketing, SEO, and digital growth strategy
- Active since: 2001
- Social media: YouTube, LinkedIn, Twitter (X), and Instagram
- Newsletter: Neil Patel’s Marketing Newsletter
- Consultation: Provides SEO and marketing consulting through Neil Patel Digital
- Awards: New York Times bestselling author and top global marketer
- Speaking: Keynote speaker at global marketing and business conferences
What You Can Learn from Neil Patel: Understand how simple, data-driven SEO strategies can scale growth. Neil teaches actionable ways to attract traffic, boost authority, and increase online visibility.
#18. John Mueller
Who doesn’t want to get the latest Google Updates and News straight from the horse’s mouth?
In this case, you mustn’t miss following John Mueller.
As Google’s Search Advocate, he simplifies complex SEO topics, answers community questions, and clears common myths. Through his social media, he shares practical and reliable guidance to help marketers better understand Google Search.
- Current role: Search Advocate at Google
- Expertise: Technical SEO, crawling, indexing, and Google Search systems
- Active since: 2007
- Social media: Twitter (X), LinkedIn, and YouTube
- Newsletter: Shares updates via Google Search Central Blog
- Consultation: Provides public SEO guidance through Google forums and live sessions
- Awards: Widely respected as the “unofficial voice of Google” in the SEO community
- Speaking: Regular speaker at Google Search Central Live and major SEO conferences
What You Can Learn from John Mueller: Learn directly from Google’s perspective. John explains how crawling, indexing, and site structure impact rankings and overall technical SEO performance.
#19. Danny Sullivan
Danny Sullivan is the Director at Google Search who connects the public with Google’s internal teams. He is considered one of the founders of search engine marketing. Also, he popularized the term “search engine marketing” (SEM).
With decades of industry insight, he helps professionals understand how Google’s algorithms change and communicate updates transparently.
- Current role: Public Liaison for Search at Google
- Expertise: Google algorithms, search communication, and SEO education
- Active since: 1996
- Social media: Twitter (X) and LinkedIn
- Newsletter: Formerly published Search Engine Land insights
- Consultation: Shares official search updates and clarifications from Google
- Awards: Recognized as a pioneer in search journalism and SEO transparency
- Speaking: Regularly represents Google at global search and marketing events
What You Can Learn from Danny Sullivan: Understand how Google’s algorithms evolve. Danny’s updates help SEOs stay aligned with Google’s goals and apply strategies that follow official guidance.
Honorable Mentions: 13 Talented SEO Influencers to Watch
These rising stars are the next big names in SEO. They bring fresh ideas, helpful guides, and new ways to solve SEO challenges. Watch Areej AbuAli, Brodie Clark, Olga Zarr, and Greg Gifford as they continue to inspire the SEO community.
#20. Paddy Moogan
Paddy Moogan, co-founder of Aira, is a respected expert in link building and digital PR. He focuses on scalable outreach, content promotion, and data-driven strategies that strengthen brand authority.
#21. Stacey MacNaught
Stacey MacNaught is an award-winning SEO and digital PR consultant known for creative campaigns, storytelling, and link-earning strategies that drive visibility, organic growth, and measurable search performance.
#22. Bibi Raven
Bibi Raven, founder of BibiBuzz, is recognized for her authentic outreach style and human-first approach to link building. She teaches how empathy and relationship-based tactics drive quality SEO results.
#23. Mark Webster
Mark Webster is the co-founder of Authority Hacker, helping marketers build profitable affiliate sites. He’s known for transparent, practical SEO frameworks backed by data, process, and repeatable results.
#24. Kristina Azarenko
Kristina Azarenko, founder of MarketingSyrup, is a technical SEO expert and educator. She simplifies complex site audits, Core Web Vitals, and eCommerce SEO for marketers through the Marketing Syrup blogs.
#25. Dana DiTomaso
Dana DiTomaso, President of Kick Point, blends analytics, local SEO, and strategy. She’s known for turning data into actionable insights that help businesses align SEO with measurable outcomes.
#26. Simo Ahava
Simo Ahava is a leading analytics developer and educator, focusing on Google Tag Manager and GA4—his expertise bridges SEO, data tracking, and technical performance measurement.
#27. Jason Barnard
Jason Barnard, known as “The Brand SERP Guy,” helps brands optimize their Knowledge Panels and AEO performance. His work bridges the connections between semantic SEO, AI search, and online reputation.
#28. Greg Gifford
Greg Gifford, VP of Search at SearchLab, is a local SEO expert who teaches businesses to dominate regional search using Google Business Profiles, citations, and reputation marketing. You can enroll for free in Local SEO Course with Greg Gifford at SEMrush Academy.
#29. Olga Zarr
Olga Zarr, founder of SEOSLY, is a technical SEO specialist. She shares deep audits, step-by-step guides, and advanced insights that make complex SEO topics easy to apply.
#30. Brodie Clark
Brodie Clark is an Australian SEO consultant recognized for his expertise in SERP features and Google updates. He translates algorithm changes into clear, practical steps for brands.
#31. Areej AbuAli
Areej AbuAli is the founder of Women in Tech SEO. She empowers professionals with technical SEO insights, community mentorship, and actionable strategies for inclusive industry growth.
How to Engage with SEO Influencers
You can engage with SEO influencers by following their content, joining discussions, attending webinars, and applying their tips to grow your SEO skills.
Follow Them on Social Media
Start by following influencers on LinkedIn, X, and YouTube. Read what they post, join the talks, and ask questions. A small comment or thank-you builds friendly connections.
Join Their Communities
Many influencers run online groups or live sessions. Join those spaces to share ideas, ask questions, and meet other SEO learners who follow the same experts.
Learn from Their Newsletters and Blogs
Most influencers share weekly insights and case studies. Read their emails and blog posts. Keep notes, test their tips, and track what works for your projects.
Attend Events and Webinars
Influencers often speak at SEO events and online webinars. Listen carefully, take notes, and introduce yourself. A brief message after the session can initiate a genuine connection.
Summing Up
The most effective way to grow faster is by learning from seasoned SEO professionals who lead the industry. They share real lessons, new ideas, and simple ways to improve your work.
Follow these SEO influencers, read their updates, and keep learning. Each post, video, or talk can help you better understand SEO and stay prepared for every change that comes your way.