Reddit has turned into a go-to space for link building discussion over the few years. Active Link Building subreddits share real tips, tools, and success stories that help users grow fast.
You can find professionals talking about strategies, solving problems, and giving feedback that’s hard to find elsewhere.
A few link building subreddits worth joining are,
- r/linkbuilding: Community sharing real link-building tips and strategies.
- r/guestpost: Hub for guest posting ideas and backlink collaborations.
- r/SEO: Broad forum for SEO trends, tools, and expert insights.
Joining the right backlink and SEO subreddit keeps you updated on new trends and methods that actually work.
The guide highlights top subreddits for learning and improving link-building skills. Let’s get going.
What to Look for in a Good Link-Building Subreddit

Finding the right subreddit helps you learn more efficiently and stay protected from spam. A good one feels friendly, clean, and full of real advice. When you join, you should feel welcome and excited to share ideas.
Active Moderation and Spam Control
A subreddit with strong moderators ensures that posts are fair and tidy. They remove spam, rude comments, and fake advice. That makes the group a safe and supportive environment for learning.
Quality Discussions, Case studies, and Questions
Good subreddits have members who care about teaching and learning. People share real stories, useful tools, and honest wins or losses. Those talks help you grow faster.
Clear Posting Rules (Avoid Bans)
Every subreddit has its own rules. Reading them first keeps you safe from bans. Rules make sure posts stay on topic and are helpful.
Mix of Beginners and Experienced SEOs
A balanced group makes learning effective. Beginners bring fresh ideas. On the other hand, experts share proven methods. As a result, everyone grows together.
List of Top Link Building Sub Reddits to Join
The table lists key SEO-related subreddits with their creation year, subscriber count, activity level, and focus areas.
| Subreddit | Created | Subscribers | Weekly Contributions | Focus |
| r/linkbuilding | 2011 | 9.8K+ | 20+ posts | Link Building Strategies |
| r/SEOandBacklinks | 2022 | 6.3K+ | 10+ posts | SEO and Backlinks |
| r/GuestPost | 2015 | 3.2K+ | 8+ posts | Link Building, Backlinks, Guestpost |
| r/SEO | 2008 | 380K+ | 150+ posts | General SEO and Link Building topics |
| r/bigseo | 2013 | 83K+ | 40+ posts | Advanced SEO and Link Building discussions |
| r/seogrowth | 2021 | 2.1K+ | 40+ posts | SEO growth tips |
| r/TechSEO | 2016 | 17K+ | 30+ posts | Technical SEO fixes |
For Link Building Discussions
#01. r/linkbuilding

You will be amazed by the amount of staff shared in the r/linkbuilding subreddit. The community is for those who share their skills, stories, and knowledge about SEO and Building Links.
People share what they learn about link building, backlink creating strategies, best practices for managing link building and much more.
Moreover, you can access link building services through this community, as many experts offer their services here.
This is a fairly solid subreddit for those looking to develop their skills in the link-building industry. The community has been active since 2011, and with extensive resources, you will find the required solutions you are looking for.
Joining Rules: There are no specific rules to join the community. Follow the subreddit rules.
What You will Learn?
- Effective ways to create links and grow organic traffic
- Latest news about Google Updates
- Agency professionals are posting successful link-building strategies
#02. r/SEOandBacklinks

Want to learn White Hat SEO and link-building strategies to rank your website on Google and other search engines?
Join r/SEOandBacklinks. The subreddit is for SEO, Guest Post and Digital Marketing.
Key discussion topics include Google’s page ranking factors and best practices for SEO & Digital Marketing to improve SERP rankings.
You can make your link-building profile appear natural to Google by following the tips and tricks shared by professionals. If you have a specific area where you want to improve, follow and apply the techniques learned from the community.
A pro tip from my side is to read the comments as you scroll down the threads; there is usually more gold to be found.
Joining Rules: Follow the subreddit rules and join without hassle.
What You will Learn?
- Threads on link building evolve in the rise of Generative AI
- Expert tips on link building, prospect creation, etc.
- Link building case study
#03. r/GuestPost

For subreddits focused on link building and backlinks, the r/GuestPost is inspiring. The community shares information about backlink opportunities.
There are numerous posts about backlink strategies, link-building processes, and so on. Moreover, you can coordinate with other bloggers or web admins and identify link-building opportunities for your website.
This subreddit also shares fresh insights for boosting your website search rankings and online visibility. Furthermore, don’t forget to check out r/BacklinkSEO to keep your link-building knowledge sharp.
The threads are packed with proven strategies to help your backlinks last longer. Plus, techniques to find high-quality sites or links that stand the test of time.
Joining Rules: Avoid spamming, and you are good to join.
What You will Learn?
- How to get do-follow links from high-quality sites
- Techniques to follow when doing link building for a website
- How Google values links and what truly matters
For SEO & Link Building Topics
#04. r/SEO

Join the r/SEO subreddit if you plan to learn the A-Z of SEO and link building.
You will get regularly updated insights, discussion topics, and posts about problems that link builders are facing. You can apply the SEO techniques learnt from the threads and make your website profitable.
With over 15 years of active discussions, it holds a rich archive of insights; your solution might already be there waiting to be found.
Additionally, the expert insights shared here can help you learn more quickly and enhance your campaigns, especially if you’re new to SEO and Link Building.
Members are active and respond with valuable information. So, join the subreddit and ask your questions.
Joining Rules: Follow the subreddit rules and no spam or self-promotion without value.
What You will Learn?
- Updates on Link Building trends and Google Algorithm
- Building perfect backlink strategies every time
- Link-building tips from professional bloggers and webmasters
#05. r/bigseo

r/bigseo is one of the largest and most reputable SEO subreddits, run by professional SEOs on Reddit. With 19,100 members, it is a “tech nerd side of SEO” that provides valuable link building and SEO insights.
In the community, advanced SEOs and marketers discuss high-level strategies and real-world SEO challenges.
You’ll find conversations about improving search rankings, conducting in-depth site audits, and staying up-to-date with the latest link-building trends.
Members also share practical ways to handle query spam, analyze algorithm updates, and manage technical SEO issues. It’s a go-to destination for anyone seeking to refine their SEO skills with expert insights from seasoned professionals.
Joining Rules: Must follow the subreddit rules. Check the sidebar and rules before posting.
What You will Learn?
- How pros solve complex SEO and technical challenges.
- Why Link Building Sustains Long-Term Search Success.
- Growing domain authority with honest, proven tactics.
#06. r/seogrowth

Struggling to grow your blog?
The r/seogrowth community is home to the best tips, tricks, case studies, and more!
It covers a wide range of digital marketing topics, including SEO, backlinks, social media, video marketing, email strategies, and e-commerce growth.
Practical advice, fresh insights, and proven tactics shared by marketers from different industries are the key features of this subreddit..
Even if you’re new to SEO, this subreddit is a great place to start exploring. It’s filled with real link-building examples, blogger outreach tips, and insider strategies you won’t easily find in generic SEO blogs.
You’ll learn what actually works for earning high-quality links and building lasting online authority.
Joining Rules: Make sure to follow the subreddit and Reddit regulations. No spam or misleading posts.
What You will Learn?
- Using SEO strategies to drive long-term traffic.
- Adapting Link Building tactics to match evolving search intent.
- Building strong brand authority with smart growth methods.
#07. r/TechSEO

This is another good subreddit for you if you are looking for general technical SEO-related threads, as well as discussions on link building.
The subreddit is similar to BigSEO, but focuses on broader discussions related to SEO. Link building updates, case studies, and news are shared here, revealing new opportunities and SEO trends.
Every time you visit the r/TechSEO subreddit, you’ll find tons of valuable threads worth exploring. It’s a supportive community where members share genuine experiences, practical tips, and mindset advice that help you stay motivated throughout your SEO and link-building journey.
Scrolling through here will give you that extra push you need for sure.
Joining Rules: No spam or promotional posts.
What You will Learn?
- Strengthening brand authority through technical SEO and link building.
- Advanced SEO tactics to improve structure and performance.
- How site speed and code impact search visibility.
Tips for Participating in These Communities
Participating a subreddit works best when you respect the space and its people. Being kind and helpful builds your name and trust over time.
- Read Subreddit Rules before Posting: Every group has rules. Reading them saves you from mistakes. It also shows respect for the moderators and other members.
- Share Useful Insights or Case Studies: Short stories or lessons from your own work can help others. Honest advice earns you upvotes and friends.
- Ask Genuine Questions; don’t Self-promote: People love helping curious members. Ask clear questions, and avoid filling your posts with excessive links. Sharing too many links makes you look spammy.
- Build Karma and Credibility First: Help others before asking for help. Comment kindly, give tips, and join conversations. Good karma builds your reputation.
How Joining These Subreddits Helps Your Link Building Knowledge
Joining subreddits helps you learn and grow in real, simple ways. You can find ideas, build friendships, and stay current with SEO news. Each visit gives you something new to learn or try.
Learn from Real link-building Experiences
People share what worked for them and what failed. You can read about real outreach stories, tools, and lessons. That helps you avoid common mistakes and try better ideas.
Get Content Ideas and Outreach Inspiration
Reading posts and comments can spark new thoughts. You may come across a topic that suits your next blog or campaign. Creative minds often find new angles after reading others’ stories.
Build Relationships that may Lead to Collaborations
Friendly talks can turn into teamwork. You might meet someone who wants to exchange guest posts or share useful tools. Real connections grow from simple chats.
Stay Updated with Algorithm or Industry Changes
SEO changes fast. When Google updates something, Reddit users start talking right away. You learn early and adjust your plans before others do.
Wrapping Up
Reddit offers countless places to learn, share, and connect. Whatever your SEO goals are, you can find a Link Building subreddit that fits your needs.
Spend time exploring, follow helpful members, and join talks that add value to your growth. The more you take part, the more you learn from real people and real results. Start exploring today and grow your link-building skills naturally.